The 5,212 sq ft store includes the brand’s full range of exclusive lifestyle products, from home accessories to clothing and childrenswear. Design of the store was carried out by The White Company’s in-house team and features a traditional and timeless look and feel, with the emphasis on products in a calm and inviting environment.
Commenting on the opening, Miles Dunnett, Director at Grosvenor Europe, said: “The White Company is another great opening for Liverpool ONE. They are a valued addition to the line-up of leading aspirational brands on Peter’s Lane and mark the latest in a line of strong retail additions to Liverpool ONE as a whole, including Victoria’s Secret, 7Liverpool, Bravissimo, Urban Decay, Rolex, Lindt, Smiggle and Jack Wolfskin.”
Will Kernan, CEO at The White Company added: “Liverpool ONE was the perfect choice for our new flagship store. We had a terrific response from customers last year with our pop-up store and Grosvenor has been the ideal partner in creating this new flagship in the North West. We are delighted to now be open and to be able to trade our full offer in the run up to Christmas”.
The White Company joins a high profile line up of brands located on Peter’s Lane, including Michael Kors, Hugo Boss, Reiss, Beauty Bazaar Harvey Nichols and Flannels.
Cushman & Wakefield and Metis Real Estate Advisors acted for Liverpool ONE. Space RPC represented The White Company.
For more information contact:
Rebecca Dwyer, Press Office
020 7312 6101
Notes to Editors
Grosvenor Europe invests, develops, operates and manages real estate assets and funds, with a focus on six European cities: Paris, Lyon, Stockholm, Madrid, Milan and Liverpool. We specialise in mixed-use property, with strong expertise in retail and leisure and adopt a long-term, value-add approach. We strive to bring our ‘Living cities’ philosophy to life, creating places that are economically, socially and environmentally sustainable, utilising the knowledge of our local teams to provide international access to local European markets.
Previously known as Grosvenor Fund Management, as at 31 December 2015 we managed £3.5bn / €4bn of assets, including a portfolio of historical buildings in the heart of Lyon’s city centre in France, Liverpool ONE in the UK and Skärholmen Centrum shopping centre in Stockholm. www.grosvenor.com @GrosvenorEurope